Amazon MAP Policy Monitoring Challenges
Amazon MAP Policy Monitoring Challenges:
Brands looking to monitor and enforce a minimum advertised price policy on Amazon should be aware of the difficulties. We discuss specific challenges with FBA sellers and how to go about growing your brand on Amazon the right way - before it gets messy. Do you need map monitoring software? We cover that, too.
Category: MAP Monitoring | Posted: January
Is a (MAP) Minimum Advertised Price Policy Legal?
Is a (MAP) Minimum Advertised Price Policy Legal?:
We take a dive into the legality of a minimum advertised price (MAP) policy and cover how MAP policies work, how to create a MAP policy and how to enforce a MAP policy. We answer the basics when it comes to creating a legal map policy and clear up some confusion about antitrust and price fixing laws. Also, get some insight into Kellogg's unique MAP policy strategy and how they went about successfully enforcing it.
Category: MAP Monitoring | Posted: November
6 Reasons to Choose Trade Vitality as Your MAP Monitoring Software
6 Reasons to Choose Trade Vitality as Your MAP Monitoring Software:
Trade Vitality offers an affordable, easy-to-use online dashboard to find and notify MAP violators and manage your entire MAP enforcement process. We welcome you to plug in your own data and take our program for a test drive, all the while experiencing the full support of our team to deliver the results that are most important to you. We don't sell software, we sell a service, and that's a very important aspect of how we help you to accomplish your goals. Our industry professionals utilize today's best technology to deliver the ultimate in data quality and customer service.
Category: MAP Monitoring | Posted: April
[Video] Trade Vitality - MAP Monitoring Software
[Video] Trade Vitality - MAP Monitoring Software :
We created a little cartoon starring an everyday Joe, who in this case, happens to be named Brad. Sorry Joe, haha. Brad's journey is typical of many people we've spoken with over the years. It's so common in fact, that the story makes the perfect case in demonstrating why Trade Vitality is the best solution for MAP monitoring. Start your free trial today with Trade Vitality and discover a process-focused approach to MAP monitoring that will make your life a lot easier.
Category: MAP Monitoring | Posted: April
6 Common Objections to MAP Monitoring Software
6 Common Objections to MAP Monitoring Software:
Every brand we speak to means we get tons of questions; which we love because we get to share our passion for helping brands win with their MAP policy! In addition to questions, we've heard a number of reasons why MAP monitoring software and / or Trade Vitality isn’t the right solution for a particular brand. We wanted to address the most common objections head on and get the facts straight.
Category: MAP Monitoring | Posted: February
MAP Enforcement: The Unknown Marketing Channel to Build Your Brand
MAP Enforcement: The Unknown Marketing Channel to Build Your Brand:
Online business is rapidly growing, and additional considerations need to be made when building a brand. One which is often neglected is the Minimum Advertised Price policy, yet it's a building block to a brand's legacy. If properly enforced, a MAP policy helps preserves seller profit margins, and encourages investment by sellers into a brand. That means, more sales and higher revenues for everyone.
Category: MAP Monitoring | Posted: February