What is MAP Monitoring? A Simple Guide For Brands
What is MAP Monitoring? A Simple Guide For Brands:
This article covers how MAP monitoring comes into play and how to strategically use it to protect and grow your brand presence online. We also go into what it takes to successfully pull off a campaign including properly identifying sellers and products, monitoring them, gathering supporting evidence when a policy violation occurs and what steps to take to enforce a policy.
Category: MAP Monitoring | Posted: April
How to Create a Minimum Advertised Price (MAP) Policy
How to Create a Minimum Advertised Price (MAP) Policy:
There are many steps included in creating a MAP policy, but the best one to get you started is researching competitors’ prices. Knowing competitors' pricing can help you get a better idea of advertising prices for your products.
Category: MAP Monitoring | Posted: August
Why Your Map Monitoring Company Isn't Scanning 'The Entire Internet'
Why Your Map Monitoring Company Isn't Scanning 'The Entire Internet':
We believe in people power. Technology is a tool, not a crutch. Though it may be tempting to tell your hair stylist you want 'the best haircut ever,' you're already aware of the limitations of reality because you've probably had a lot of haircuts in your life. The same is true with MAP Monitoring. We've been up and down this road a million times, so we know the fastest routes, regardless of traffic or weather. Metaphors aside, no one is scanning 'the entire Internet' to isolate your seller network, and we'll explain why in this article.
Category: MAP Monitoring | Posted: November
How to Start a MAP Policy in 5 Easy Steps
How to Start a MAP Policy in 5 Easy Steps:
Learn how to launch a minimum advertised price policy for your brand in these 5 steps. We dive into policy basics, how to stay in touch with your sellers throughout the process and the importance of letting sellers know you're using map monitoring software. Enforcement is just as important as monitoring and we offer some advice on how to deal with sellers that aren't complying.
Category: MAP Monitoring | Posted: April
Amazon MAP Policy Monitoring Challenges
Amazon MAP Policy Monitoring Challenges:
Brands looking to monitor and enforce a minimum advertised price policy on Amazon should be aware of the difficulties. We discuss specific challenges with FBA sellers and how to go about growing your brand on Amazon the right way - before it gets messy. Do you need map monitoring software? We cover that, too.
Category: MAP Monitoring | Posted: January
6 Reasons to Choose Trade Vitality as Your MAP Monitoring Software
6 Reasons to Choose Trade Vitality as Your MAP Monitoring Software:
Trade Vitality offers an affordable, easy-to-use online dashboard to find and notify MAP violators and manage your entire MAP enforcement process. We welcome you to plug in your own data and take our program for a test drive, all the while experiencing the full support of our team to deliver the results that are most important to you. We don't sell software, we sell a service, and that's a very important aspect of how we help you to accomplish your goals. Our industry professionals utilize today's best technology to deliver the ultimate in data quality and customer service.
Category: MAP Monitoring | Posted: April