How MAP Monitoring Software Works
How MAP Monitoring Software Works:
MAP (Minimum Advertised Price) policies are a critical part of protecting your brand’s value in today’s hyper-competitive online marketplace. In this post, we’ll break down how MAP monitoring software actually works, what happens behind the scenes, and how to evaluate the right solution for your business.
Category: MAP Monitoring | Posted: June
Top 5 Signs You’ve Outgrown Manual MAP Monitoring
Top 5 Signs You’ve Outgrown Manual MAP Monitoring:
If you're still checking Google Shopping listings by hand or asking your team to spot check Amazon, it might be time to ask: have you outgrown your manual MAP monitoring process? Manual enforcement works, until it doesn’t. As your brand scales, so does the complexity.
Category: MAP Monitoring | Posted: June
Best MAP Monitoring Software Tools in 2025 (Ranked & Reviewed)
Best MAP Monitoring Software Tools in 2025 (Ranked & Reviewed):
MAP (Minimum Advertised Price) policies are a crucial part of any brand's pricing strategy. With the continued expansion of eCommerce and marketplaces like Amazon and Google Shopping, enforcing your MAP policy effectively is more important than ever. Manual tracking just doesn’t cut it anymore. That’s where MAP monitoring software comes in.
Category: MAP Monitoring | Posted: June
Are MAP (Minimum Advertised Price) Policies Legal? A Guide for Brands
Are MAP (Minimum Advertised Price) Policies Legal? A Guide for Brands:
Minimum Advertised Price (MAP) policies are one of the most effective tools manufacturers have for protecting their brand value and reseller relationships — but they also carry legal weight. If you’re wondering whether MAP policies are legal in the U.S. (and elsewhere), this post will clarify what’s allowed, what’s risky, and how to stay compliant.
Category: MAP Monitoring | Posted: May
What Is a MAP Policy? Complete Guide to Pricing and Enforcement
What Is a MAP Policy? Complete Guide to Pricing and Enforcement:
It's time we all get on the same page about what a minimum advertised price policy is, how it came about, and why it's important that every single manufacturer has one implemented across their seller network. MAP monitoring and enforcement is one of the first steps to protecting your brand equity and your seller's profit margins.
Category: MAP Monitoring | Posted: May
What is MAP Monitoring? A Simple Guide For Brands
What is MAP Monitoring? A Simple Guide For Brands:
This article covers how MAP monitoring comes into play and how to strategically use it to protect and grow your brand presence online. We also go into what it takes to successfully pull off a campaign including properly identifying sellers and products, monitoring them, gathering supporting evidence when a policy violation occurs and what steps to take to enforce a policy.
Category: MAP Monitoring | Posted: April